In todays evolving world of technology, old blockchains are ill-equipped to deal with quantum threats, including cryptos with large market capitalizations. And how could it be? At the time when Bitcoin was created, devs were so enthralled with the robustness created by a near fail-safe network of systems that an emerging quantum threat didn’t come
If you’ve been around the crypto space long enough, you’ll know all too well that it isn’t exactly famous for sitting still. New projects are launched by the day. Scandals hit the headlines regularly. And every once in a while, the “next big thing” pops up and takes the industry by storm.
Amongst all this madness, standing out is more than just a challenge. For some, it can feel like an impossible task. Yes, while you might have revolutionary tech or feel like you’ve got the most elegant solution to a real problem, but without the right promotion strategy, you’re basically invisible. That’s where specialized crypto PR agencies come in and do the heavy lifting.
Top 5 Crypto PR Agencies That Will Boost Your Project in 2025
Crypto PR Agencies Reviewed
Evox
Funday Agency
X10 Agency
DIFY Singapore
Picking Your PR Partner
Crypto PR Agencies Reviewed
These aren’t your typical PR firms. They genuinely get the crypto world and all its nuances, warts and all. They understand the distinction between DeFi and GameFi, recognize credible media outlets, and have established relationships with the right influencers over time. They’re the people who can translate your technical whitepaper into something that actually excites potential users and investors, and that’s worth its weight in gold if you want to get ahead.
Let’s take a look at five agencies that could help put your project on the map.
MarketAcross
Founded in 2014, MarketAcross is one of the first blockchain-specific PR agencies globally. Because of this, it’s pretty much safe to say that they’ve seen it all in the crypto space; the bull runs, the crashes, the trends that stuck around, and the ones that fizzled out overnight.
MarketAcross PR agency is deliberate in their approach and knows what it takes to get your project noticed. They don’t just blast out generic press releases, take your money, and hope for the best. They take a content-first approach, focusing on creating material that they know crypto audiences will actually want to read.
To back this up, their network of publication relationships is impressive, with connections across all the major crypto news outlets. These are the places that you need to be featured if you really want to make waves in the blockchain world.
One of their key strengths is generating buzz around crypto events and major project milestones. When you look at their client list (Binance, Polygon, Solana) it’s clear they know how to work with projects at every level.
Pros:
No retainer fees. They succeed when you succeed
Deep relationships with crypto publications that matter
Proven results with industry heavyweights
Cons:
It may not be ideal for projects with very small budgets
High demand means they may not be able to service all requests
Evox
As the first crypto-focused PR agency in Turkey, Evox brings something unique to the table. Since 2011, they have combined their deep technical expertise with marketing expertise to help their clients create campaigns that resonate in the cryptocurrency world.
A key feature of Evox is its integrated approach. They don’t just do PR in isolation. Instead, their campaigns integrate social media, visual content, strategic messaging, and community building into a single cohesive approach. Their technical background enables them to genuinely understand the value of your project, eliminating the need for you to simplify or repeatedly explain it.
Pros:
Strong regional expertise in Turkish markets
Technical knowledge informs their marketing strategies
A comprehensive social approach beyond just PR
Cons:
May have limited reach in Western markets
Smaller team than some larger players
Funday Agency
With a name like “Funday,” you might expect to get something a little different than your typical run-of-the-mill PR agency. And you’d be right. Founded in 2019, they bring a fresh, creative energy to marketing that truly sets them apart from more corporate and formal agencies.
While they aren’t crypto-specific, Funday is a growing and innovative PR agency that would be an excellent fit for any projects looking to get creative and test the boundaries with what they can do. It’s for that reason they rightly label themselves as “big experience with boutique vibes.” You’ll get sophisticated strategies without feeling like just another client.
While you may lose the technical expertise of crypto-specific teams, what really stands out about Funday is their ability to make your project accessible and exciting through creative campaigns.
Pros:
Genuinely creative campaign ideas that stand out
Strong research-based approach to audience targeting
Personal attention you don’t get from bigger agencies
Cons:
Less crypto-specific experience than some competitors
Smaller network of crypto media connections
Sometimes creativity might overshadow technical depth
X10 Agency
From a lighthearted name to something that sounds like it’s from the year 3000, X10 Agency is a blockchain-exclusive PR agency specializing across various categories. Some of these areas of expertise include ICOs, NFTs, DeFi, GameFi, and other related fields. They position themselves as a complete launchpad for Web3 projects.
X10 is another agency that prides itself on its comprehensive range of services. Need PR? They’ve got you. Community management? Check. Influencer connections? Paid traffic? Partnerships with other projects? They cover that too. For founders who don’t want to juggle multiple agencies, this one-stop approach is appealing; however, it may come at the cost of quality in a specific area.
With that said, X10 acknowledges that different types of crypto projects require distinct marketing approaches. They quite rightly state that the strategy for a play-to-earn game isn’t the same as for a serious financial protocol. Being able to work with an agency that understands and delivers this level of differentiation and personalized strategy is definitely a significant advantage.
Pros:
Wide range of marketing services under one roof
Experience with many types of crypto projects
Specialized approaches for different project categories
Cons:
May lack the specialized excellence of focused agencies
Quality might vary between different service departments
DIFY Singapore
DIFY brings an interesting Asian perspective to cryptocurrency marketing, operating from its Singapore-based headquarters. They specialize in delivering integrated communications capabilities to brands across the blockchain, fintech, and emerging technology sectors.
What DIFY is unique is their dual philosophy, which they mention on their site and across their marketing communications. This is represented by their mascots, Shoyu and Dan. Shoyu is all about bringing creative, unorthodox ideas. Dan focuses more on proven, traditional approaches.
This isn’t about choosing one over the other. Instead, DIFY brings an innate awareness of when one situation may require a more traditional approach, or where another may have room for experimentation and boldness. This balance enables them to create campaigns that innovate, stay creative, and deliver reliable results.
For projects targeting Asian markets (which, let’s face it, are massive in the crypto space), DIFY offers valuable regional insights and connections that Western agencies may lack.
Pros:
Strong presence and connections in Asian markets
Nice balance between creative and traditional approaches
Experience across multiple related tech sectors
Cons:
Less exclusively focused on crypto than some specialists
May have limited reach in markets outside Asia
Picking Your PR Partner
There is no perfect PR agency, and there certainly is no one-size-fits-all approach here. The best agency for you will depend on several factors, including your current stage in the journey, the target audience you’re trying to reach, and your actual goals.
Are you launching an NFT collection that needs creative marketing and influencer connections? Or are you building a serious DeFi protocol that requires technical credibility and trust-building? Your answers should guide your choice.
The right agency won’t just take your money and send some press releases. They’ll become partners who understand your vision, challenge your assumptions when needed, and help you build genuine connections with your community.
The post Top 5 Crypto PR Agencies That Will Boost Your Project in 2025 appeared first on Coinpedia Fintech News
If you’ve been around the crypto space long enough, you’ll know all too well that it isn’t exactly famous for sitting still. New projects are launched by the day. Scandals hit the headlines regularly. And every once in a while, the “next big thing” pops up and takes the industry by storm. Amongst all this …
The US Dollar Index (DXY) has dropped to a three-year low amid reports that President Donald Trump is considering removing Federal Reserve Chairman Jerome Powell.
Meanwhile, the development positively affected Bitcoin’s (BTC) price, pushing it to its highest level since President Trump’s Liberation Day.
Trump’s Push Against Powell Adds Pressure on the Dollar
According to the latest data, DXY has plunged below 99. At press time, it stood at 98.2, representing the lowest value since March 2022.
Economist Peter Schiff highlighted the severity of the situation in the latest post on X (formerly Twitter).
“Gold is up over $50, hitting a record high of $3,380. The euro is above $1.15. The dollar has also fallen below 141 Japanese yen and .81 Swiss francs (a new 14-year low, just 3% above a record low). The dollar Index is below 98.5, a new three-year low. This is getting serious,” Schiff posted.
The dollar’s steep fall comes amid the latest comments made by National Economic Council Director Kevin Hassett on Friday, April 18. Hassett revealed that Trump and his team are actively exploring the possibility of ousting Powell.
His statement was in response to a reporter’s question about whether removing Powell was an option.
“The president and his team will continue to study that matter,” Hassett replied.
In addition, he called out the Federal Reserve for politically motivated actions under Powell’s leadership. Specifically, Hassett criticized the Fed for raising interest rates shortly after Trump’s election and cutting them ahead of the election, moves he claims favored the Democratic Party.
Recently, Trump also blamed the Fed Chair for being slow to act on interest rate cuts. In a post on social media, Trump compared Powell’s actions unfavorably to the European Central Bank (ECB), which is set to implement its seventh interest rate cut.
Trump argued that Powell, whom he described as “always too late and wrong,” should have taken similar measures long ago to address economic conditions.
“Powell’s termination cannot come fast enough!” the President wrote.
The Fed Chair’s potential removal raises serious questions about the Federal Reserve’s independence and its implications for global markets. Powell, whose term as chair extends to May 2026, has previously stated that legal protections prevent his removal and that he intends to serve out his term.
Will Dollar Weakness Drive Bitcoin to New Heights?
Nonetheless, it’s worth noting that if Powell is removed and President Trump successfully persuades the Federal Reserve to cut interest rates, it could likely lead to a crypto market rally. Generally, when the Fed lowers interest rates, the US dollar tends to weaken.
Therefore, investors prefer cryptocurrencies, especially Bitcoin, which is often seen as a hedge against inflation and the weakening of fiat currencies. The inverse relation between the DXY and BTC further solidifies the case for a rally if the dollar depreciates.
At the time of writing, BTC was trading at $87,586. BeInCrypto data showed that this represented an appreciation of 3.5% over the past day. As markets celebrate these gains, the focus remains on Trump’s next moves and their broader economic consequences.
The price of Pi Coin (PI) has slipped below the key $0.60 level, falling by over 3% in the past 24 hours. On a 30-day timeframe, the token has recorded a -15% decline, making it one of the few major cryptocurrencies trading in the red this month.
While this downward trend has raised concerns among holders, some traders are starting to wonder if this dip could actually be a strategic buying opportunity. Since mid-April, Pi Coin has been trading sideways in a narrow range between $0.59 and $0.67, and with the current price now testing the lower boundary at $0.58, the market could face further downside risks if it breaks below this support.
The big question circulating in the community right now: can Pi Coin climb back to $3?
Despite the recent price pressure, there are a few positive developments stirring excitement among Pi supporters:
BitMart has officially resumed trading for Pi Coin, bringing back much-needed liquidity to the market.
Banxa, a fiat-to-crypto payment platform, is reportedly creating thousands of new accounts, signaling growing interest in Pi.
HTX (formerly Huobi) is teasing Pi Coin activity on its platform, hinting at possible future support.
And perhaps most notably, Pi Network founder Dr. Nicolas Kokkalis is set to be a keynote speaker at the Consensus Summit in Toronto in May 2025 — a major event for the global crypto industry.
According to crypto influencer Dr. Altcoin, these updates could mean one thing for Pi’s price outlook: bullish momentum might be building.
For now, all eyes are on whether Pi Coin can hold its support at $0.58 — or if these positive signals can help spark the next rally.
The post Pi Network Rally Soon? BitMart Resumes Pi Coin Trading, Banxa Creates Thousands of New Accounts appeared first on Coinpedia Fintech News
The price of Pi Coin (PI) has slipped below the key $0.60 level, falling by over 3% in the past 24 hours. On a 30-day timeframe, the token has recorded a -15% decline, making it one of the few major cryptocurrencies trading in the red this month. While this downward trend has raised concerns among …