KULR Technology Group has significantly expanded its Bitcoin holdings following its latest purchase. According to a statement by CEO Michael Mo, the company now holds 1,021 BTC. This development brings the total value of its Bitcoin holdings to approximately $101 million. KULR Boosts Bitcoin Holdings with New Purchase, Achieves 291% YTD Yield In the X
Welcome to the US Crypto News Morning Briefing—your essential rundown of the most important developments in crypto for the day ahead. Grab a coffee and brace for impact as MicroStrategy (now Strategy) makes another bold move into Bitcoin (BTC), acquiring nearly $532 million worth and pushing its total holdings close to 600,000 BTC.
With the company now nearing a historic inclusion in the S&P 500 and its year-to-date (YTD) Bitcoin yield hitting nearly 20%, this could mark a pivotal moment in the growth of corporate crypto adoption.
Crypto News of the Day: Strategy Acquires 4,980 BTC, Eyes S&P 500 Entry
MicroStrategy has deepened its conviction in Bitcoin with a fresh purchase of 4,980 BTC for $531.9 million. The purchase, made at an average price of $106,801 per coin, brings the company’s holdings to 597,325 BTC.
According to the firm’s executive chair, Michael Saylor, these were acquired at a cumulative cost of $42.4 billion. With a blended average of $70,982 per Bitcoin, this brings Strategy’s YTD Bitcoin yield to 19.7%.
Strategy has acquired 4,980 BTC for ~$531.9 million at ~$106,801 per bitcoin and has achieved BTC Yield of 19.7% YTD 2025. As of 6/29/2025, we hodl 597,325 $BTC acquired for ~$42.40 billion at ~$70,982 per bitcoin. $MSTR$STRK$STRF$STRDhttps://t.co/xvWnSkfukS
It also marks a key milestone in what may become the biggest traditional finance (TradFi) disruption yet: Strategy’s potential inclusion in the S&P 500.
BeInCrypto reported in a recent US Crypto News publication that MicroStrategy had a 91% chance of qualifying for inclusion in the S&P 500. The report cited insights from data analyst Jeff Walton, who said this wager hinged on Bitcoin’s price not falling more than 10% before June 30.
More closely, Walton pegged the critical support level at $95,240, enough to keep Strategy’s quarterly earnings in positive territory and meet the S&P’s requirement of four consecutive profitable quarters.
So far, that scenario is playing out. With just hours remaining in the quarter, Walton’s model puts the probability of a disqualifying 10% drop at just 1.8%.
“This is the first positive FASB Fair Value Accounting period for $MSTR’s BTC holdings, and $MSTR’s first earnings period > $500M Net Income in company history,” Walton posted on X.
If successful, Strategy would become the second crypto-linked company to enter the S&P 500 in 2025, following Coinbase’s historicaddition in May. But not everyone is cheering.
“This event will cause TradFi brains to go into full meltdown… This will be the most hated rally of all time,” Walton warned.
From skeptics questioning BTC-linked earnings to doubters highlighting the lack of cash flow, Strategy’s rise continues to provoke debate over what qualifies as sustainable corporate performance in crypto.
A Bull Market Built on Debt? Risks of the Bitcoin Corporate Treasury Model
Strategy’s S&P 500 bid also comes as a wider wave of corporate Bitcoin adoption reshapes the digital asset investment sector.
A report from Breed.vc notes that 199 entities now collectively hold over 3 million BTC, worth approximately $315 billion. Based on the report, 147 of them are private or public companies.
While the proliferation of Bitcoin-holding companies may appear bullish for BTC, it introduces a new layer of systemic fragility.
Strategy survived the brutal 2022–23 bear market, but only barely. Now, an extended downturn—especially one coinciding with maturing debt—could force liquidations. Such an outcome would trigger what analysts call a reflexive death spiral.
A falling MNAV erodes the company’s stock value, tightening access to capital, and potentially forcing BTC sales that drive prices even lower.
Smaller players are especially vulnerable. Without MicroStrategy’s scale, legacy revenue, or institutional inflows, these firms often face higher leverage ratios and worse financing terms. Should Bitcoin dip sharply, the resulting stress could cause cascading failures.
That said, contagion risk remains limited as most funding is equity-based, not debt-driven. Still, the few who overleverage in pursuing rapid BTC accumulation could set off domino effects.
Chart of the Day
Illustrative Crypto Treasury Company Death Spiral. Source: Breed
This chart illustrates the cycle of a crypto market crisis. When the BTC price drops, it leads to forced liquidations, refinancing issues, and market panic, triggering further price declines and contagion.
Byte-Sized Alpha
Here’s a summary of more US crypto news to follow today:
On-chain data suggests that Bitcoin price recovery may soon face headwinds. Rising sell-side pressure from miners and long-term holders (LTHs) threatens to correct the king coin’s recent gains.
Coinbase is listing Worldcoin (WLD), fueling rumors that OpenAI is going to launch its own social media platform soon. Sam Altman will give a live update on the World project today at 7 PM PST in San Francisco.
Both projects have been suffering setbacks lately. Worldcoin lost privacy battles in the EU, and centralized AI development faces rising costs and diminishing returns. This social media integration would bypass both problems for bullish returns.
Will OpenAI Use Worldcoin for Social Media?
Worldcoin, a project to verify human identity, has been gaining traction due to these rumors. When Altman first publicized today’s Worldcoin announcement, community experts began hypothesizing it would involve an OpenAI social media push.
Rumors continue to swirl that OpenAI will announce Worldcoin support in the US next week
If so, we will likely see WLD integration in ChatGPT soon after
Coinbase added Worldcoin to its listing roadmap today, and this timing is turning the OpenAI rumors into a full frenzy. Evidence connecting WLD to a new social media platform has so far been tangential, but this development seems undeniable.
One of the world’s largest exchanges chose to spotlight Worldcoin today, of all days. Anticipation is only building.
Following the Coinbase listing roadmap update, Worldcoin has recovered from an earlier decline, as WLD is up by 3% in the past hour.
Worldcoin (WLD) Price Chart on April 30. Source: TradingView
However, further price movements or a larger rally are probably on hold, as the market awaits confirmation of the OpenAI rumors. Still, if OpenAI does roll out a Worldcoin integration, it could have an explosive impact on price.
If nothing else, this integration would demonstrate Sam Altman’s uncanny ability to maintain investor interest. Recently, the centralized AI sector has been crunched by cost and efficiency concerns. Microsoft’s recent pullbacks from global data centers led to speculation that OpenAI might not be profitable.
“Whether you love him or hate him, I think Sam Altman is a pretty genius product guy. People have been declaring OpenAI dead for a while and it keeps chugging. [Worldcoin integration] is an interesting speculation play, and [WLD] will very likely be the most prominent AI token,” DCInvestor stated.
Still, these rumors might turn out to be false. Until Sam Altman speaks tonight, no concrete link suggests that Worldcoin will be part of any OpenAI social media launch. Today’s presentation could substantially shake up crypto’s environment.